Product-Market Fit

In terms of the life of a product, learn about the term "product-market fit."

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Right product and the right market

Product-market fit is the most important milestone in a product’s life (or feature). Product-market fit means being in the right market with the right product.

However, you must remember that you are trying to validate and scale a business model. Although the focus is on building the right product for the right people, you must not forget key components of your business model that must be validated as you advance in this stage.

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