Getting Ready: The LinkedIn System

Problem definition

LinkedIn is an employment-focused social networking platform that helps users manage their professional identity. It enables users to connect with trusted professionals, grow their careers, and explore new opportunities.

The platform allows individuals to create rich professional profiles including their education, experience, skills, achievements, and recommendations. Users can also create posts, interact with others’ content, join or create groups, and manage connections.

In addition to personal profiles, LinkedIn supports company pages, where organizations can list job openings. Users can search for other professionals, send connection requests, exchange messages, and receive notifications about relevant activity.

LinkedIn is very similar to Facebook in terms of its layout and design. However, its features are more specialized because it caters to professionals. If we know how to use Facebook or any similar social network, we may find LinkedIn familiar.

Expectations from the interviewee

LinkedIn provides multiple functionalities to its users. As our focus is limited to a specific set of features, it is essential to narrow down the components included in the LinkedIn design. The following sections highlight some key areas that the interviewer may expect you to explore during the system design discussion.

Discoverability

Understanding how users search for content and other users is important. The relevant questions include:

• How are users able to search other users’ profiles?

• Can users search for groups and pages?

Connections and following

Both connections and following are the primary features of LinkedIn. Make sure to ask the following questions from the interviewer:

• How are users able to connect with other users?

• How can users follow or unfollow other users or company pages without connecting?

Groups, pages, and jobs

Groups and pages on LinkedIn create a space for people looking for similar job opportunities. Make sure to define your requirements. You may ask the following questions from the interviewer:

• Can users create both groups and company pages?

• Can users join a group?

• Can users follow company pages?

• Can company pages post jobs that users can apply for?

Alerts

Notifications and alerts allow users to stay updated with the activity in their circle. Therefore, you may want to understand how alerts work in your system. You may ask the following questions:

• How will users be notified about messages, connection requests, or comments on their post?

Design approach

We’ll follow a bottom-up design approach to build the LinkedIn system. The steps include:

• Design the smallest units first (e.g., post, comment, user, connection).

• Combine these to build larger components (e.g., group, company page, profile).

• Continue layering until the complete LinkedIn platform is modeled.

Design pattern 

During an interview, it is always a good practice to discuss the design patterns that the LinkedIn falls under. Stating the design patterns gives the interviewer a positive impression and shows that the interviewee is well-versed in the advanced concepts of object-oriented design.

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Let’s explore the requirements of the LinkedIn design in the next lesson.