Solver’s Kitchen—Installation and Service for Restaurants
Explore how entity resolution techniques help uncover and fix duplicate customer records in a business serving restaurants. Understand the impact of data quality on cross- and upsell opportunities, and learn strategies to improve both historical data accuracy and ongoing data entry processes. Gain skills to provide reliable analytics and actionable insights by cleaning installation and service contract data.
We'll cover the following...
Let’s assume Solver’s Kitchen (SK) is a B2B business serving restaurants throughout the United States. SK sells, installs, and maintains kitchen furniture and technology. It has several teams working in the field and is organized into sales and technical support units. Customers can choose from the following three main product lines:
Material: Direct orders of materials without any service agreement.
Project: Install projects for planning, supplying, and installing restaurant kitchens.
Service: Contract with scheduled maintenance visits and on-call repairs.
SK grew a lot in its first years. Nowadays, sales teams face challenges in acquiring new customers as the market becomes more competitive and saturated. The management ...