Shorten URL

Social media is paramount to the success of any company. As a games studio, for example, you would have to market your game and provide links. These links can be long and take up quite a lot of space, which is a problem when you have character limits.

Link shorteners

Bitly and TinyURL services are referred to as link shorteners. They take a long URL and shrink it into a smaller equivalent. Take this URL from my blog as an example:

Long URL

http://smks.co.uk/travel/bali-2017/bali-2017-part-12/

After running it through a service such as Bitly:

Short URL

http://bit.ly/2jklAQb

The benefits are more than just having fewer characters. If you sign up for one of the services, ...