Marketing Yourself at Work
Explore how to market yourself effectively in the workplace by tracking your project metrics, creating engaging status updates, and initiating meaningful activities. Understand how to share credit appropriately and build a positive professional presence while avoiding common pitfalls. This lesson provides actionable strategies to help you gain recognition and advance your career without needing to be the office celebrity.
Merits and demerits
It’s both easier and harder to market yourself at work. It’s easier because it’s a smaller pond, and your coworkers have no choice but to listen to you. It’s harder because while you have people’s attention, abuse will not be tolerated.
If you are obnoxious online, people can mute you and carry on with their lives. If you are obnoxious at work, it can backfire pretty directly on you. In particular, always share credit where it’s due and never take credit for something that wasn’t yours. Of course, this applies in public too, but enough people do it at work that I feel the need to remind you.
Ideas for marketing at work
Basics aside, you would probably agree that it’s important to ensure you get visibility for the work that you have done. Here are some ideas.
Log your own metrics for significant projects
Record before-after latencies, increased signups, reduced cloud ...