ChatGPT can be utilized in designing market survey questions by providing suggestions and sample questions. It eliminates several manual steps and allows us to work smarter.

By providing a prompt to ChatGPT, we can describe the specific information we want to gather, the target audience, and the survey’s objectives. Based on this input, ChatGPT can provide recommendations for practical survey questions and help refine and clarify them. It can also offer insights into question structure, wording, and potential response options.

Choosing a survey topic

The first step is to start with a survey topic. We will consider shopping habits and preferences as our market research topic and aim to design questions through ChatGPT. We'll start with the following prompt:

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