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AI Features

Introduction to Customer Churn

Explore the concept of customer churn, including voluntary and involuntary types, and understand how to measure and predict churn rates. This lesson helps you grasp why predicting churn is vital for maintaining customer retention and improving business performance.

Customer churn

It’s easier to retain current customers than acquire new ones, and it is also challenging to convince customers to return once they leave. Because of this, understanding, predicting, and preventing customer churn is crucial for long-term success.

In today’s world, where Software as a Service (SaaS) is the norm, ...