Tailor Visualizations to Your Audience
Explore the process of tailoring data visualizations to your audience by defining the story's purpose, understanding audience interpretation levels, and guiding the actions they should take. This lesson helps you create clear and targeted narratives that align visual elements with audience needs and business goals.
We'll cover the following...
An effective data storytelling strategy is centered around the audience. Taking into account who our audience is composed of influences several different data storytelling elements, such as the granularity and scope of our data visualizations.
Let's break down the key concepts of audience engagement for data storytelling and the practical ways they influence our data storytelling process.
We'll take a look at three stages:
Purpose of the story
Audience interpretation
Actions the audience should take ...