The Scientific Method

Learn about the scientific methods that can be used to build the right product.

We'll cover the following

Your hypothesis

This course recommends that you take product development and innovation as a continuous process of experimentation to validate hypotheses. You will have hypotheses at different levels: strategy, business model, or functionalities.

Each experiment you perform must allow you to validate a hypothesis.

When defining your product strategy, you define a hypothesis about what market to serve and how to best use your capabilities to beat the competition. When you are setting your OKRs for the year or quarter, you are also stating a hypothesis that will have to be validated by relentless execution of your initiatives and paying close attention to the evolution of your key results.

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