Principal Data Scientist @ Media Hero. Has experience working with causal inference, complex networks, and predictive inference for large retail businesses in Brazil.
Tiago Toledo Jr is the principal data scientist at Media Hero, working on causal inference for marketing attribution. He is currently enrolled in the Master's program at the University of São Paulo, studying the application of complex networks to political analysis in the Brazilian Congress. He has experience solving problems for retail companies such as assortment, pricing, and expansion, including with the application of complex networks to assortment mix comparison and similarity metric definition for public companies.