B2C (Business-to-Consumer)

B2C stands for business-to-consumer and refers to products or services that are sold directly to end consumers, as opposed to other businesses or organizations. Examples of B2C products include consumer goods such as clothing, electronics, and household items, as well as services like retail banking, travel, and entertainment. B2C companies typically have a direct relationship with their customers and may use marketing and advertising to build brand awareness and drive sales.