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Educative appoints new Chief Content Officer and VP of Sales

3 min read
Anthony Gomes

SEATTLE - December 8, 2021

Educative, an interactive hands-on skill development platform for software developers and the companies that employ them, today announced two new appointments to its executive team, naming Sarah Daniels as Chief Content Officer and Cody Lamens as Vice President of Sales.

These appointments come as Educative closes out on a year marked with significant growth. The company was recently named the fifth fastest growing technology company in the Pacific Northwest after debuting on the Deloitte Technology Fast 500 List and placed on the Inc. 5000 List of America’s Fastest Growing Companies. More than 725,000 software developers worldwide have used Educative’s hands-on, interactive courses, with monthly active users growing by more than 125 percent.

“Educative has had a year like no other, and I’m so proud of all that our team has accomplished,” said Fahim ul Haq, co-founder and CEO, Educative. “With Sarah and Cody now on board, we can not only sustain our remarkable growth, but continue to offer new and impactful programs to developers everywhere.”

As Chief Content Officer, Daniels will help to further accelerate Educative’s growth, expanding the number of interactive courses for software developers to advance their careers. She will also oversee the company’s investment in the Educative global community of authors and contributors by fostering partnerships and empowering more people to share their expertise. Daniels most recently served as the CEO and co-founder of edtech startup Blue Canoe, and was previously the Chief Marketing Officer at real estate services company Market Leader Inc.

“I’m excited by Educative’s mission to provide effective learning for developers, and am honored to join the team that is driving such rapid growth,” said Sarah Daniels, Chief Content Officer, Educative. “As the need for developers to constantly learn and enhance their skill set continues to explode, our content will only become more crucial to every company’s business plan.”

As Vice President of Sales, Lamens will lead global business-to-business (B2B) go-to-market efforts. He will oversee strategy, revenue generation and new business development, and lead Educative’s global sales, sales development, and customer success teams. Previously, Lamens was the Vice President of Global Enterprise Sales and Marketing at Rosetta Stone.

“Educative has the potential to make a real impact on enterprises and workforces worldwide,” said Cody Lamens, Vice President of Sales, Educative. “I’m looking forward to hitting the ground running and working with hiring executives and engineering managers at Fortune 500 businesses. We’re going to help them solve real challenges associated with new developer onboarding and retaining their existing developers through Educative’s suite of hands-on courses and training features.”

Educative is rapidly adding course offerings and expanding customizable training for teams and enterprises looking to expand the skills of their employees. For more information on Educative, please visit:

Sarah Daniels, Chief Content Officer at Educative (Photo by Merrill Images)

Cody Lamens, VP of Sales at Educative

About Educative

Educative is the leading provider of hands-on training with interactive in-browser coding exercises designed to teach, test, and develop skills of engineering managers and developers. Its interactive courses are designed in conjunction with external tech experts and feature interactive training which studies show helps learners retain significantly more information than video-based courses. Used by individuals and businesses alike, Educative’s courses help software developers learn more quickly and efficiently than other platforms. The company has been recognized on the Inc. 5000 lists and Deloitte Fast 500 for its tremendous business growth. To learn more, visit

WRITTEN BYAnthony Gomes

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