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Personal Branding

Explore personal branding and marketing tactics to distinguish yourself as a software engineer. Understand how to create a unique personal brand that makes you memorable, and learn how effective marketing puts your skills and qualities in front of the right audience to accelerate your career growth.

Personal branding and marketing yourself

The topic of marketing yourself is pretty tightly intertwined with personal branding. If you’re like me, you’ve never really thought about the difference until right now.

Analogy

Think of yourself as a plain, unmarked can of soda. You’ve got awesome fizz inside. Branding would slap a distinctive logo and colors on the can. Then, marketing would be responsible ...