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Defining the Right Product Metrics

Explore how to define the right product metrics for APIs by understanding their actionability, accessibility, and auditability. Learn to balance leading and lagging indicators and differentiate input and output metrics. This lesson helps you focus on meaningful data to guide decisions, track performance, and align your API product metrics with business goals.

The importance of prioritizing certain product metrics over others is to narrow the focus and ensure that the product team focuses on the most important and relevant metrics. This helps avoid being overwhelmed by data and ensures that the team makes informed decisions based on the most impactful metrics.

There are three criteria for good product metrics, which are shown in the following illustration.

Three criteria for good product metrics
Three criteria for good product metrics

These criteria can also be applied to APIs to ensure that the metrics used are useful, relevant, and aligned with the overall business strategy:

  • Actionability: Good product metrics for APIs should inform and guide the product team’s decision-making process. For example, data on API response times and error rates can help the team identify and address performance issues. In contrast, API usage and adoption data can help inform marketing and growth decisions.

  • Accessibility: Product metrics for APIs should be easily accessible to the entire product team. This means that the data should be readily available and not require significant effort to gather or analyze. For example, API analytics platforms can help track and monitor API performance in real time.

  • Auditability: Good product metrics for APIs should align with the overall ...